"Our artificial intelligence tells us what people are buying at that point, what is in fashion; on the other hand, we have a fair idea of the material available. It gives us a sense of what we should be putting across in the market and we can put them across really quickly," Ananth Narayanan, CEO, Myntra, tells Alokananda Chakraborty.
Consistent death bowling from a Bumrah and spinners picking up wickets in the middle overs is why the average run-rate in the last few years hasn't exploded the way one would have expected, says Dhruv Munjal.
Their bootstrapped brand sold 25,000 units on Flipkart in five days during the 2017 festive sale.
Be it for the organisation they work for, or for their own venture, if they believe in an idea, they work relentlessly towards it.
Joe Root's classy unbeaten century led England to a comprehensive eight-wicket win over West Indies in a one-sided World Cup match in Southampton.
Mumbai Indians' consistency on the big day paid off again during a season where there were more than 30 last-over finishes.
Nagaland-born Carol Humtsoe talks about about her journey as a model.
RB Leipzig's Marcel Sabitzer scored two early goals as they eased past last year's Champions League finalists Tottenham Hotspur 3-0 in their last 16 second leg tie on Tuesday to reach their first quarter-finals.
'The enemy knows he cannot defeat us in a conventional conflict. So today we showcase our ability to punish, our ability to insert and extricate our troops from hostile territories.'
Kohli gets 'Spirit of Cricket' gong; Stokes is ICC Cricketer of the Year.
If you are an avid gamer, the iQOO3 is packed with features that is meant to tempt you, says Ashish Narsale.
Rediff readers take the 10 year challenge and tell us how their lives have changed.
'Shape up or ship out' message has been loud and clear across the new-age companies in the stressed market conditions
India pacer Mohammad Shami has once again become a victim of social media trolling after he posted pictures of his wife during their daughter's second birthday celebrations.
The institute will have its branches at Vijayawada and Visakhapatnam.
Sweden ushers in the spirit of Christmas by attacking its winter pall of darkness. Four weeks ahead of Christmas, the Swedes deck up their windows with lighted 'Advent' stars. But paper stars, traditionally used to keep the darkness at bay, had been going out of fashion, caught in stagnant styles. Stars made of wood, metal and even Plexiglas were fast taking over until the year 2000.
'Our honourable CM is so shameless that she will say the state is among the safest for women.'
The Walmart chief stated that the values of the two companies were "very much aligned"
Wearing a dhoti isn't something you can learn with some sleight of hand, says Kishore Singh.
In an interaction with Viveat Susan Pinto, Thomas Lutz, head of the consumer and retail practice at The Boston Consulting Group. highlights some of the top consumer trends in India and the way forward for companies.
Collapse of the mobile operator could translate into total loss of nearly Rs 44,000 crore for the AV Birla group.
Missing his long time on-field rival Sachin Tendulkar, retired Australian fast bowler Glenn McGrath hopes to bowl at the master batsman when Delhi Daredevils and Mumbai Indians face off again in the Indian Premier League (IPL). "Hopefully, Sachin will be fit in the next match. I wish him best of luck," the legendary pacer told PTI.
'The condition in Bengal is such that if you chant Jai Shri Ram, you would be put behind bars
It is not easy for an FMCG brand to make a comeback if it has been out of consumer's reckoning for some time. Moreover, a protracted battle between the owners and then closure of a large number of outlets at one go might have sent some very negative signals to many, says Sneha Bhattacharjee.
The next time you visit your neighbourhood supermart, make sure you pay a visit to the beverage aisle. Increasingly, that section of the store has started resembling more of a fashion ramp than a drinks retail segment.
Adam Zampa picked up two wickets in a miserly spell of leg spin bowling as Australia edged India by four runs in an enthralling rain-shortened Twenty20 International in Brisbane on Wednesday.
The Delhi high court-appointed observer Justice Mukul Mudgal on Saturday handed out a list of 'to-do' to the executive committee members of the Delhi and Districts Cricket Association (DDCA) with notable being 'free tickets for under-privileged school children' subject to approval from the Court.
Images from Day 4 of the fifth and final Test between England and India at The Oval in London on Monday.
The weekly fashion round-up, where we bring you the latest on supermodels, style, designers and everything in between.
Elina Svitolina stretched every sinew in a brilliant display of defensive tennis to register the biggest win of her career when she rallied for a 3-6, 6-2, 6-2 triumph over Sloane Stephens in an enthralling WTA Finals title decider on Sunday.
South Africa fought back in the afternoon session on the third day of the fourth Test on Sunday, reducing England to 138 for six in their second innings and restricting the hosts to a lead of 274.
The unprecedented shutdown of world sport in response to the coronavirus spread that has infected more than 134,000 people and killed around 5,000 also prompted organisers to postpone the Formula One motor races in Vietnam and Bahrain. The start of the lucrative Indian Premier League has also been postponed until April 15 as a "precautionary measure", the Board of Control for Cricket in India said.
Saurashtra batsmen survived nasty body blows from Umesh Yadav during their gallant fight against Vidarbha in the Ranji Trophy final, which is now on even keel after third day.
The lockdown that crippled the entire logistics, delivery and supply chain network to near zero, was enough to deal a body blow to India's fastest growing unicorn whose very business model saw a severe disruption, like several other firms and sectors.
Success in the last four years has driven Virat Kohli to a different level 'mentally' and the Indian skipper would like to show the British public in the upcoming Test series why he is eulogized as the best players in the world, says head coach Ravi Shastri.
Marico, which launched its first digital-only brand Studio X on Amazon, is treading the e-commerce market sans the support of its 4.7 million brick and mortar outlets, reports Sangeeta Tanwar.
Alastair Cook, as unflappable as ever, led from the front in the final innings of his record-breaking Test career as England built a commanding 154-run lead over India at the Oval on Sunday.
Summary of sports events and persons who made news on Saturday
Defending champions United States reached the women's World Cup final for the fifth time after an incident-packed 2-1 win over England, who missed a late penalty, on Tuesday.
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